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创意设计|品牌的精神 不仅仅于商标

2022/9/4 1:30:20发布63次查看
2012/3/12-2012/6/19,andrew miller 在这100天之中,每天为一个物品拍摄一张照片,其中大多是知名品牌的代表产品。
所有的拍摄对象都被他漆成白色,去除品牌的商标,以尽量纯粹的形式展现。看不到商标,依然能够清楚的识别出他们的品牌,这就是 miller 想表达的“品牌精神” - brand spirit。
1/100: heinz
2/100: zippo
3/100: scotch
4/100: livestrong
5/100: mta metrocard
6/100: kleenex
7/100: sharpie
8/100: wite-out
9/100: lincoln memorial cent
10/100: tabasco
11/100: trojan
12/100: red stripe
13/100: m&m’s
14/100: duracell
15/100: united states dollar
16/100: maxell
17/100: conair
18/100: poland spring
19/100: united states postal service
20/100: x-acto
21/100: elmer’s
22/100: coca-cola
23/100: donald f. duck
24/100: slinky
25/100: pringles
26/100: bic
27/100: reach
28/100: peeps
29/100: reese’s
30/100: pez
31/100: kong
32/100: mcdonald’s
33/100: victorinox
34/100: toblerone
35/100: crayola
36/100: hershey’s kisses
37/100: monopoly
38/100: trivial pursuit
39/100: kodak
40/100: braun
41/100: bicycle
42/100: band-aid
43/100: darth vader
44/100: wonder bread
45/100: blow pop
46/100: gillette
47/100: swingline
48/100: pantone
49/100: chiquita
50/100: american express
51/100: master lock
52/100: post-it
53/100: lego
54/100: rubik’s cube
55/100: campbell’s
56/100: haribo gold-bears
57/100: barnum’s animal crackers
58/100: nintendo
59/100: corona
60/100: twizzlers
61/100: method
62/100: gerber
63/100: hallmark
64/100: oxo
65/100: polaroid
66/100: marlboro
67/100: starbucks
68/100: q-tips
69/100: ball
70/100: moleskine
71/100: brillo
72/100: blackberry
73/100: red bull
74/100: atari
75/100: krylon
76/100: duncan
77/100: binky
78/100: ace
79/100: hot wheels
80/100: chanel no. 5
81/100: converse
82/100: mr. potato head
83/100: sony walkman
84/100: connect four
85/100: view-master
86/100: canon
87/100: barbie
88/100: new york
89/100: new york yankees
90/100: nerf
91/100: western electric
92/100: underwood
93/100: the new york times
94/100: kindle
95/100: casio
96/100: levi’s
97/100: remington
98/100: singer
99/100: macintosh
100/100: scrabble
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